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app.uxgpt.in
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Plan

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Research objective

Discover how first-time homebuyers currently search for and evaluate homes, including tools used and pain points encountered.

Who to recruit
First-time buyers, aged 25–40, searched in last 18 months
Methodology
Semi-structured interviews · 45–60 min · 12–14 sessions
Research questions
1. What triggers first-time buyers to start their search?
2. Which tools do they rely on, and why?
Timeline
4 weeks · 3 phases
Deliverables
Affinity map · Insight report
Intro script

"I'm researching how people search for and choose their homes. There are no right or wrong answers, I'm interested in what actually happened."

Warmup
1

Tell me about where you're living right now and how long you've been there.

Establish baseline comfort before triggering defensive responses.

Core questions
1

Tell me about the very first thing you did when you started looking for a home.

Uncover the actual entry point, not assumptions about how search should work.

2

What friction points or unexpected obstacles came up during your search?

Surface pain points without leading the participant toward a specific answer.

3

How did you know you'd found the right home?

Understand how confidence and validation form during the decision.

1
What is your current job title or role?
Role qualification
Self-employed professional Freelancer or contractor
2
When did you last search for a home?
Recency
Within 3 months 3–6 months ago

Copilot

Coming soon

Copilot runs the interview with you, so you can stay present and focus on the small user signals that matter.

  • Teleprompts your script and questions
  • Listens live and suggests deeper follow-ups
  • Records and transcribes automatically
  • Hands off straight to synthesis
Current question

Walk me through the last time this was a real problem for you. What were you trying to do?

Live transcript

"…so I had all these notes from five interviews and honestly I didn't even know where to start, I just ended up dumping everything into a doc and…"

Copilot suggests

They mentioned a "doc." Ask what happened to those notes after. Were they ever used?

Synthesise

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Executive summary

The founder is actively seeking a technical co-founder to build an accessible platform for underserved markets, revealing clear vision but gaps in execution.

Key theme · Pain point

Onboarding friction: users can't find the invite flow and give up before completing setup.

05:46
Key theme · Trust

Users hesitate to invite teammates before seeing clear value from the product first.

11:02
Says

"We're more open than a traditional investment firm."

"Our focus is reaching underserved markets in Africa and Asia."

Thinks

Fraud prevention through fake accounts is a real risk.

Regulatory compliance is essential to operating legitimately.

Does

Actively recruiting a technical co-founder.

Researching potential partners for outreach campaigns.

Feels

Nervous about navigating regulatory compliance alone.

Confident in the mission, uncertain about execution.

Maya Chen Working parent iOS · 25–34

"I gave up on the setup twice before I found the invite button."

Goals

Get her team onboarded and active within the first week.

Frustrations

Can't find where to invite teammates during setup.

Behaviours

Clicks through settings menus looking for the invite option.

Needs

A visible, obvious invite step early in onboarding.

Automated Journey Maps, Jobs-To-Be-Done, and How Might We statements, reframing pain points into design challenges ready to solve. Coming soon

How Might We

How might we surface the invite flow earlier, so new users never give up on setup?

Jobs-to-be-Done

When onboarding a new team, I want to invite teammates immediately, so we can start collaborating from day one.

Journey map

Sign up → Search for invite option → Give up → Email link manually.

Every insight is backed by evidence.

Generic AI collapses everything into one tidy summary. UXGPT preserves the messy nuance of real research with 100% traceability.

Absolute traceability

"…assumed it'd be under settings." 05:46
00:05:46 / 00:18:32

Every single quote, pain point, and insight links directly to the exact audio timestamp. Click the text, hear the audio play. You never have to blindly trust the AI.

Grounded by a custom UX RAG system

Grounded in established frameworks
The Mom Test Nielsen Norman Heuristics Contextual Inquiry Grounded Theory Jobs-to-be-Done Five Whys

No generic prompts. UXGPT is powered by a proprietary retrieval-augmented system built on strict UX research methodology, so every question and every synthesis step is rigorous, unbiased, and standardised.

Client-ready artifacts

Empathy Map Persona Insight Report
Says

"We're more open than a traditional firm."

Thinks

Fraud prevention is a real risk.

Does

Recruiting a technical co-founder.

Feels

Nervous about compliance alone.

Automatically generate Empathy Maps, Personas, and structured Insight Reports ready for stakeholder review.

Tensions & contradictions

Topic: Pricing clarity
JR

"Pricing was crystal clear from the start."

Jordan R. · 07:12
⚠ Tension detected
AS

"I genuinely couldn't tell what the plan cost."

Amara S. · 14:35

Real users disagree. Instead of forcing a false consensus, UXGPT actively flags when participants contradict each other, highlighting critical trade-offs instead of hiding them.

How it works

One continuous intelligence layer.

Three phases, one connected memory. Nothing gets re-typed, re-explained, or lost.

01

Discover & Plan

Input your problem statement and target demographic. UXGPT generates your research methodology and tailored interview scripts.

Understand why activation drops after signup for new SMB users…
SMB owners First 30 days +2
Generate plan  →
02

Ingest & Confirm

Upload your recordings or transcripts. Pass the mandatory one-click speaker confirmation so the AI never confuses your voice for the participant's.

Confirm speaker role

Speaker 1: "So the main issue was really finding where to invite my team…"

Participant
Researcher
03

Synthesise

The AI extracts structured insights, identifies cross-participant patterns, and outputs billable artifacts in minutes, not weeks.

Raw transcript Structured output

"Honestly, when I signed up I couldn't find where to invite my team. I clicked around the settings for a while before giving up and just emailing them the link myself…"

Pain point

"Can't find the invite flow"

Theme

Onboarding friction

4 participants · 05:46
Who it's for

Built for the people accountable for research quality.

UX researchers

You want to spend your time finding the "why" and telling compelling stories, not drowning in hours of manual transcription and sticky-note clustering.

Designers doing research

You know talking to users is critical, but you can't afford to let research phases eat up the time you need to actually design.

Design leads

You need a way to guarantee that research outputs remain rigorous, unbiased, and consistent across your team, even when a trained researcher isn't running the sessions.

Agencies

You need to deliver bulletproof, client-ready insights during the discovery phase without blowing through the project budget and timeline.

Where we're going

Coming soon to UXGPT.

This is just the beginning. Our goal is to make UX research as painless and effortless as possible, from the first interview to the final artifact.

  • The Live Interview Co-Pilot

    Soon, UXGPTs Co-Pilot will live in your meeting browser. It actively listens, spots hidden emotional cues, and dynamically pivots your script to ask the deeper question you didn't think of.

  • The Bridge Artifacts

    We're building automated generation of Journey Maps, Jobs-To-Be-Done, and How Might We statements, reframing pain points into design challenges ready to solve.

  • AI-Handover-Ready Data

    Tomorrow, UXGPT will structure your findings to be handed directly to UI-generation AI tools, letting your verified research instantly shape AI-generated designs.

meet.uxgpt.app/smb-activation
Research call: SMB Activation 12:04
JR
Jamie R.
You
You
UXGPT Co-Pilot

Try asking about the moment they abandoned the invite flow.

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